EPositive ROI a Result of Improved Visibility and Efficiency

Nucleus Research, the leading provider of Return on Investment (ROI)-focused research and advisory services for the global IT industry, today announced the results of an independent study on Maconomy. The study focused on Maconomy's enterprise business management solutions designed for project-oriented professional services companies. The study, published today and titled, "The Real ROI from Maconomy," concluded increased productivity, improved AR, administrative and sales productivity, along with reduced IT costs. The report is available at NucleusResearch.com.

Nucleus Research evaluated Maconomy as part of its continuing series of ROI reports titled "Real ROI." Maconomy ROI study results were based on user experiences and factual data – the only method guaranteeing the validity of the results. Using Nucleus Research's rigorous methodology, the study concluded high percentages of Maconomy customers achieving positive ROI.

Key findings from the survey include:

• 95 percent of customers surveyed had already achieved a positive ROI with a median payback of 25 months;
• 75 percent of projects were on time and 60 percent on or under budget;
• Average number of users per deployment was 755 with a low of 70 and a high of 10,000.
• 80 percent of customers realized improvements in reporting and visibility into information;
• Key benefits cited included reduced headcount, increased sales productivity, improved AR, and reduced IT costs.

"Maconomy users are able to achieve significant returns on investment largely because of the improved visibility and efficiency in both the front and back office operations," said Rebecca Wettemann, Vice President of Research at Nucleus Research. "The Maconomy users surveyed achieved ROI in a variety of ways including increases in sales productivity, and reduced IT costs. Our findings show, return on investment studies incorporate multiple facets of user experiences. These benefits, coupled with rapid deployment and low training requirements, enable Maconomy to deliver a positive ROI to its customers, especially in the professional services sector."

Nucleus Research maintains rigid standards in order to ensure the validity of its research for its Real ROI series. Nucleus independently contacted customers to assess their experiences using Maconomy. Prior to interviewing Maconomy customers, Nucleus reviewed the Maconomy Web site, online technology publications, discussion forums and print journals to better understand customer demographics and profiles.

About Nucleus Research

Nucleus Research is the leading provider of Return on Investment (ROI)-focused research and advisory services for the global IT industry, providing real-world information to decision-makers as they seek to maximize business returns from their technology investments. The organization’s goal is to support business decision makers as they strategize and plan for growth using the best technology solutions available. Nucleus' expert analysts focus on research issues across the entire enterprise software and hardware space to provide its clients with ongoing advice to help with both short-term technology decisions and long-term strategic plans. Blending financial analysis and case-based investigations with comprehensive technology expertise to deliver factual return-on-investment (ROI) data to organizations worldwide, Nucleus uses an uncompromising set of processes and tools to evaluate the financial return on IT assets and is the only firm to gain certification by the National Association of State Boards of Accountancy. For more information, visit nucleusresearch.com.