THE BOTTOM LINE

Yahoo moved from a number of different sales-related portals to one global sales enablement application built by Appirio on Force.com and Chatter. Nucleus found the project improved sales effectiveness and global communication and collaboration while reducing sales administration and software costs.
- Improved cross-regional and cross-functional communication
- Increased sales force productivity
- Reduced ongoing software license costs
- Eliminated 20+ full-time administrative staff