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ROI Case Study: Oracle and Antenna Software

DirecTV Group

ROI Case Studies
June 2008 - Report I77

THE BOTTOM LINE

2008 ROI Award Winner
ROI: 432%, Payback: 2.6 months
DirecTV used Oracle CRM On Demand and the Antenna Software AMPower Sales mobile application to deliver key customer and partner data and metrics to field sales managers, improving their productivity and enabling them to sell more intelligently.

RELATED DOCUMENTS

This report falls under the following categories. Click on a link below to explore similar documents.

Topic: Software as a Service
Industry: High-Tech, Services
Function: Marketing, Sales

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