Why Use Nucleus |
Who We Are
Nucleus Research is the leading provider of independent investigative research and advisory services. We take an analytical, real-world approach to our research and deliver information based on case studies of actual deployments. By assessing hundreds of deployments every year our analysts gain unsurpassed insight into the business value of technology. We work with organizations every day and understand the challenges they face. Whether you're pressured to compete with limited resources or exploring strategies to grow, we can show you what technology can help you succeed and what technology to avoid. Accreditation
What Our Clients Are Saying
"The independent ROI case studies, reports, and ROI tools from Nucleus Research have been a powerful arsenal for our field team – allowing us to clearly demonstrate and validate our solutions’ value and ultimately drive sales forward."
"Once we convince our customers/prospects of the technical merits of our products, the conversation quickly turns to a business decision. Therefore, we needed a way for our sales teams and customers to build a compelling business case to justify the purchase. We work with Nucleus Research because they are a well known and respected research firm that specializes in ROI."
"The Nucleus team has a powerful understanding of the dynamics of the IT industry, the business intelligence market, and the needs of enterprise organizations. This expertise makes them a "go to" source for my team. In addition, while other IT firms get hung up on the speeds and feeds of a technology solution, Nucleus is focused on the actual customer impact. There are a number of IT research firms out there, but it is obvious that Nucleus clearly gets it!"
"Nucleus's knowledge of the market, the vendors, and the needs of the enterprise users is extremely valuable to Vignette. We rely on the their research and analysts to help us with our marketing and sales activities. In addition, the independent ROI case studies clearly demonstrate and validate the value our customers receive."
"In my role, I get great visibility into the various IT research firms. I have worked with Nucleus over the years and find what differentiates them from the rest is a combination of ROI expertise, understanding a technology's true value, flexibility, ability to execute, and excellent client services."
"My staff and I rely on the Nucleus analysts and research through its Tech Advisor Service. Nucleus's knowledge of the IT industry, RightNow Technologies, and the CRM market is invaluable to us on an on-going basis."
"I find Nucleus's case-based approach to research very refreshing. Their keen insight into enteprise organizations, real-world data, and industry expertise is a powerful combination. Nucleus Research is a valuable resource for me."
"My staff and I have been using the services of Nucleus Research for three years. I find the Tech Advisor Service provides my team with both the research and analyst support to help us with both tactical and strategic issues. Bottom line: The Tech Advisor Service is crucial for me and the ROI case studies validate our solutions and close deals faster."
"When it comes to demonstrating the business and financial value of our solution, Nucleus is the source. Its independent assessments clearly validates and articulates our value to prospects and customers. Nucleus's expertise with ROI is unparallelel in the industry." |
Assessing the value of technology is the core of our research approach and Nucleus Research is the only technology research firm registered with the National Association of State Boards of Accountancy (CPE Registration #108024).
Product Summary
Our 3-step process makes delivering a value message straightforward.
Step One:
Show the value of your solution
Our Guidebook reports build a broad picture of the multiple ways your solution delivers measurable benefits to customers.
Step Two:
Show how others have achieved value with your solution
Our ROI, TCO, and Benefit case studies put a technology deployment in context, telling the real story of how a customer selected, deployed, and adopted a solution.
Step Three:
Show how your prospect will achieve value
Our streamlined rapid financial modeling tools focus on the key benefits and allow your team to develop a credible business case that both entices the customer and withstands financial scrutiny.
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