Magic Middle The Key to Analytics ROI

Nucleus has found that there is a “Magic Middle” of software costs associated with more successful analytics deployments. Companies spending between 25 percent and 50 percent of their analytics project on software averaged a 46 percent higher ROI than all other deployments. Companies investing in analytics software must realize that between 50 and 75 percent of their projects must be dedicated to hardware, consulting, training, and support to optimize analytics ROI.