IBM's Basic Blue e-learning Initiative Delivers a 2284 percent ROI

Nucleus Research analysts independently examined IBM’s Basic Blue management training e-learning initiative and found the company achieved a 2284% return on its investment (ROI). Direct reductions in travel expenses along with reductions in other training costs delivered rapid returns. In addition, by using the Mindspan e-learning technology, IBM was able to create a richer learning environment when compared to traditional classroom settings. Advanced features such as simulation modules, class collaboration, and electronic coaching translated into both greater content retention by managers and a reduction in the total time needed for managers to complete class modules.