Maximizing product intelligence with Amplitude

March 29, 2021 - Research V59

Nucleus spoke with several Amplitude customers to understand the value delivered by an analytics platform centered around product intelligence. Amplitude is the leading product analytics platform that tracks customer behavior analytics to help businesses develop a deeper understanding of customers, campaigns, and products. Amplitude makes it possible for the product, marketing, engineering, and design teams to establish a 360-degree view of customer behavior to improve decision-making and drive revenue growth.