Quest Foglight ROI Case Study: Anonymous Retailer
After an initial successful pilot, a retailer expanded and upgraded its Quest Foglight deployment to provide better visibility into the sales process on its e-commerce Web site. Nucleus found the project enabled the company to gain valuable insights into how its online campaigns were performing to increase revenues while increasing IT staff productivity.
ROI: 114%
Payback: 11 months
Average annual benefit: $25,744