ROI case study: Actian at GEMA
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GEMA achieved a 140 percent ROI and a payback period of 15.1 months by deploying the Actian Data Intelligence Platform (formerly Zeenea) alongside its modern analytics stack to accelerate governance, discovery, and data-product innovation. By decommissioning legacy platforms and eliminating redundant administrative tools, GEMA avoided over €1 million in annual costs. The organization also reclaimed €2.25 million in productivity gains by automating stewardship workflows and increasing data engineer efficiency. Since implementation, GEMA scaled its platform users 5x and expanded its portfolio to over 400 certified data products, enabling 11 AI models in production and unlocking nine monetizable data partnerships. Actian’s role in standardizing governance and accelerating reuse positioned GEMA to shift from fragmented reporting to high-impact, AI-powered data services.
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