Salesforce.com announces Site.com

March 15, 2012 - Research M26

Salesforce.com is setting its sights on the Web content management (ECM) space with its Software-as-a-Service (SaaS) offering, Site.com. With relatively low initial and ongoing costs, external caching to support high availability, and support for social and mobile access, Site.com has the potential to be as disruptive to the Web content management market as Salesforce.com initially was to on-premise CRM. Companies moving from traditional ECM to Sites are likely to save two-thirds on their software license maintenance alone − and enable rapid changes to Web site content by business users.