Salesforce.com ROI Case Study: Anonymous
This company expanded its Salesforce.com deployment to replace its siloed Siebel application for support and customer service. Nucleus analysts found sales, customer service, and managers had an incremental increase in productivity and greater confidence in the data because they were all accessing a common database. Implementation of the Service Cloud also enabled customer self service, increasing customer satisfaction.
ROI: 44%
Payback: 2.5 years
Average annual benefit: $1,357,688