THE BOTTOM LINE

Salesforce Essentials

Salesforce announced the availability of Sales Cloud Essentials and Service Cloud Essentials, versions of Sales Cloud and Service Cloud specifically designed for small and medium-sized businesses (SMBs). A streamlined user interface and Trailhead-driven setup wizards drive rapid time to adoption and value, and a lower price point make it more competitive as a subscription service for SMBs. Nucleus estimates the streamlined, automated deployment will make it more accessible for SMBs by cutting deployment time by more than 50 percent without the need for specialized resources.