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Salesforce Marketing Cloud ROI case study: Room and Board

ROI Case Studies

June 2015 - Report P89

THE BOTTOM LINE

2015 ROI AWARD WINNER!

Room & Board implemented Salesforce Marketing Cloud Predictive Intelligence to support targeted e-mail and Web marketing. The project enabled the brand to make its online experience better reflect its in-store experience, delivering more relevant information to customers while driving increased online sales.

ROI: 2900%
Payback: 2 months
Average Annual Benefit: $2,721,669

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DOCUMENT TAGS

Topic: Business Intelligence & AnalyticsCustomer Relationship ManagementSoftware as a Service
Industry: Retail/Hospitality
Function: MarketingSales
 
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