SAP keeps customer data secure with Gigya

October 5, 2017 - Research R173

On September 24, SAP entered into an agreement to acquire Gigya, a Customer Identity and Access Management (CIAM) provider that will enable SAP Hybris users to maintain customer trust. Gigya enables customers to manage their own opt-in and consent settings and ensures that companies comply with geographical privacy requirements including the General Data Protection Regulation (GDPR).