Scaling sales success with Gong

September 7, 2023 - Research X164

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Nucleus interviewed Gong users across various industries to better understand the benefits of supplementing a traditional CRM system with a sales-focused solution. Users reported a 28 percent decrease in sales rep ramp time, a boost in managerial productivity by reducing time spent on call reviews by 81 percent, and an increase in win rates by an average of 8.5 percent. Gong’s data-driven approach and specialized tools facilitate an effective and efficient sales process, aligning closely with the needs of both sales reps and managers in scaling organizations. Its feature set, which includes everything from automated deal tracking to advanced conversation analytics, makes it a valuable tool for modern sales teams.

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