Understanding the Value Matrix

April 9, 2021 - Research V67

The Nucleus Research Technology Value Matrices are published at least once a year in Nucleus’s core research areas. Building on the analysis of actual end-user experiences, vendors are measured on both usability and functionality – key drivers of value – and placed into four categories: Leaders, Experts, Facilitators, and Core Providers. The Value Matrix is a relative ranking and the center point is reassessed with each publication. This recognizes that markets are always moving forward and solutions that were Leaders in the previous Matrix could fall behind if vendors do not maintain adequate investments. The Matrices are designed to help evaluate vendor short lists and choose the solution that delivers the greatest return for a customer’s environment.