Work4 Makes it Easier to Like Facebook

Even though most associate Facebook with forgotten high school colleagues, there is a potential business use case for Facebook as a recruiting venue. With its latest feature, Work4 seeks to capture the data on Facebook members that is relevant to employers through Facebook itself. Work4 can make Facebook a useful recruiting tool for those looking for recent graduates, early career professionals, or passive candidates not on LinkedIn’s professional network and online job boards. While there is promise, organizations should proceed with caution given potential for internal productivity loss and EEOC (U.S. Equal Employment Opportunity Commission) non-compliance.