Salesforce acquires Demandware

June 7, 2016 - Research Q97

On June 1, Salesforce.com announced the acquisition of Demandware for $2.8 billion – Salesforce’s largest acquisition yet. This gives Salesforce an e-commerce platform to better position it against Oracle and SAP that also have commerce offerings. Properly executed, integration of the two platforms would provide a complete cloud-native platform for business-to-business and business-to-consumer sales.