bpmonline ROI case study: Namu Travel Group
Namu Travel deployed Bpm’online to retire a proprietary, in-house CRM application that limited business expansion due to inefficiencies and inaccuracies. Nucleus found that the integrated Bpm’online platform eliminated the necessity for additional hires and software that would have been needed to maintain and support the in-house system, and improved personnel productivity across all channels.
ROI: 271%
Payback: 4 months
Average annual benefit: $271,767