THE BOTTOM LINE
AdRoll deployed Zendesk to unify 13 individually siloed support channels into a centralized contact platform for customer-facing support and account management. Nucleus found that moving to Zendesk eliminated the necessity for additional hires that would have been needed to maintain and support the in-house system, increased customer satisfaction, and increased personnel productivity across all channels.
Payback: 2 months
Average annual benefit: $ 187,880