The Amazon HQ2 Race: The Overlooked Might Just Take the Prize

[IanInsights] – Hats off to Amazon’s marketing strategy around the HQ2 decision. Big headlines for months from across the country as the competition heated up. 238 municipalities in total applied from nearly every U.S. states as well as from cities in Canada and Mexico. It kicked off a continental discussion of how technology could rejuvenate some stagnant markets. That alone made this exercise worthwhile. (read more)