Customers say FinancialForce is sticky

FinancialForce has cornered much of the enterprise resource planning (ERP) market on the Salesforce platform, capitalizing on the stickiness of Salesforce customer relationship management (CRM). Nucleus found customers frequently selected FinancialForce due to its native integration with Salesforce and the platforms’ flexibility. Existing customers achieved positive ROI, with some scaling revenue as much as five times while incurring minimal finance personnel costs.